Not sure what to send your guests, or when? This library is a starting point. Each template is a ready-made automation built around a goal a venue actually has: welcoming new sign-ups, celebrating birthdays, winning back guests who have drifted, or gathering feedback after a visit.
Browse by what you want to achieve, pick a template, and follow its step-by-step guide to set it up. You do not build these from scratch. Every card links to a full walkthrough. Start with one or two, see how your guests respond, and add more over time.
This is for venues using marketing automations. If automations are new to you, read Getting started with marketing automations first, then come back here to choose your first campaign.
Topics
- Welcome new guests
- Celebrate special moments
- Bring guests back
- Follow up after a visit
- Keep your list and team in the loop
- How to use a template
- FAQ
Welcome new guests
Make a strong first impression the moment someone joins your list, and capture the details you will need later.
| Template | What it does | Set it up |
|---|---|---|
| Welcome new sign-ups | Greets new contacts automatically so their first experience with your venue starts warm. | How to set up a Welcome automation for new sign-ups |
| Ask for a birthday | Requests a new contact's date of birth so you can send them something special later. | How to create an automation to request a contact's date of birth |
Celebrate special moments
Give guests a reason to come in and feel recognised on the dates that matter to them.
| Template | What it does | Set it up |
|---|---|---|
| Birthday treat | Sends guests a birthday message or offer automatically on their day. | How to set up a Birthday automation |
| Half-birthday offer | Gives guests a reason to visit at the six-month mark with a half-birthday nudge. | How to set up a half birthday automation |
Bring guests back
Re-engage guests who have not visited in a while and reward the ones who keep coming back.
| Template | What it does | Set it up |
|---|---|---|
| Win back a lapsed guest | Reaches out to guests who have not visited recently with a nudge to return. | How to set up a win-back automation |
| Reward a loyal guest | Sends returning guests a discount code to thank them for their loyalty. | How to send out a discount code automation to reward loyal returning customers |
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Follow up after a visit
Turn a single visit into a relationship: confirm the order, ask how it went, and encourage a public review.
| Template | What it does | Set it up |
|---|---|---|
| Post-order email | Sends guests a confirmation or follow-up email after they order. | How to create a post-order email notification |
| Post-visit feedback | Automatically asks guests for feedback after their visit. | How to create a post visit feedback automation |
| Google review request | Prompts happy guests to leave a Google review. | How to create a Google Review automation |
Keep your list and team in the loop
Behind-the-scenes automations that keep your data clean and your team across your best guests.
| Template | What it does | Set it up |
|---|---|---|
| Manage bounced emails | Automatically handles addresses that bounce, so your list stays healthy and your sender reputation stays strong. | How to set up an automation to manage bounced emails |
| Flag a loyal guest to your manager | Notifies your venue manager when a guest reaches their 10th booking, so you can recognise them in person. | How to notify your venue manager after a loyal customer's 10th booking |
How to use a template
- Find the goal you want above and pick the template that matches.
- Click its Set it up link to open the step-by-step guide.
- Follow the guide to build the automation in Connect, then adjust the wording, timing and offer to suit your venue.
- Turn it on, and check back on its performance after a couple of weeks.
💡 Tip: You do not need to launch everything at once. A Welcome campaign and a Post-visit feedback campaign are the two most venues start with, then build from there.
FAQ
Do I have to build these from scratch? No. Each template links to a step-by-step guide that walks you through setting it up in Connect. You are following a recipe, not starting with a blank page.
Can I change the wording and offers? Yes. Every template is a starting point. Adjust the copy, timing and any discount to match your venue's voice and goals.
Which template should I start with? Most venues start with a Welcome campaign for new sign-ups and a Post-visit feedback campaign. Together they cover the start and end of a guest's first experience with you.
Can I run more than one automation at the same time? Yes. These are designed to work together. A guest might get a welcome when they join, a feedback request after a visit, and a birthday offer later in the year.
Where do I find these in Connect? All of these are built in the marketing automations area of Connect. Each guide shows you exactly where to go.
Any questions? Reach out to us via email at support@meandu.com