To help manage your team members’ access to the platform functions, use the detailed permissions chart below when assigning them one of the core roles.
By default, the platform provides five core roles:
- Account Owner – all privileges
- Administrator – advanced access, account and user management
- Manager – operational access for campaigns, contacts, and workflows
- Standard – regular user access with limited editing rights
- Read-Only – view access only
Use the chart below to identify which permissions are available under each role.
If you’d like to update any of your team’s permissions, contact your Account Owner or Administrator. If you need more control, just create, customise or duplicate a role and adjust the permissions to suit your team.
Default Permissions (explained):
Account Administration
Controls overall account settings. Use these to manage billing, credits, roles, and user access. Typically limited to Owners or Admins.
- Account & Credits → View & Update Account Details, Edit Billing, Purchase Credits, Close Account
- Users → Create/Add, Remove, Assign Roles
- Roles → Create, Update, Delete
- Contact Fields → Create, Edit, Delete
Contacts
Gives access to the customer database. Covers adding, editing, deleting, importing, exporting contacts, and managing related data like notes, transactions, visits, and webforms.
- General → View, Update, Create, Delete Contacts
- Notes → View, Update, Add, Delete Notes
- Upload & Export → Upload, Export Contacts
- Webforms → View, Create, Update, Delete Webforms
- Transactions → View, Create, Update, Delete Transactions
- Visits → View, Create, Update, Delete Visits
Communication
Manages outbound communication tools. Includes creating and sending campaigns (email, SMS, push), building templates, and sharing assets with the team.
- Campaigns → Create, View, Update, Delete Campaigns
- Templates → View, Create, Edit, Delete, Share Templates
SMS Campaigns
Gives permission to send SMS campaigns directly to contacts. Useful for time-sensitive alerts, offers, or updates.
- Send SMS
Email Campaigns
Allows users to send email campaigns. They can use the drag-and-drop builder or access the HTML editor for advanced customisation.
- Send Email
- Use HTML Editor
Automation
Allows users to build and control automations. This covers creating workflows, updating or deleting them, and enabling/disabling automations that run across the account.
- Create, View, Update, Delete Automations
- Enable / Disable Automations
Integrations
Controls external connections. Users can manage integrations (activate/update/remove), generate API keys, and set up offers and vouchers to connect with third-party systems.
- General → Activate, View, Update, Delete Integrations
- API → Generate API Keys
- Offers → View, Create, Update, Delete Offers
- Vouchers → Create, Upload, Export, Update Vouchers
Reporting
Provides visibility into campaign and account performance. Users can view reports or create/edit/delete their own custom reports.
- View Campaign Report
- Create, View, Update, Delete Reports
Push Notification Campaigns
Lets users create and send push notifications to engage customers via mobile apps or connected devices.
- Send Push Notifications
Role Permissions Comparison Chart
Key:
✅ = Full access
✍️ = Draft only
👁️ = View only
✗ = No access
| Category | Tasks | Owner | Admin | Manager | Standard | Read-Only |
|---|---|---|---|---|---|---|
| Account Administration | View / Update Account, Edit Billing, Purchase Credits, Close Account | ✅ | ✅ | ✗ | ✗ | ✗ |
| Create / Remove Users, Assign Roles | ✅ | ✅ | ✗ | ✗ | ✗ | |
| Create, Update, Delete Roles | ✅ | ✅ | ✗ | ✗ | ✗ | |
| Create, Edit, Delete Contact Fields | ✅ | ✅ | ✗ | ✗ | ✗ | |
| Contacts Management | View / Update / Create / Delete Contacts | ✅ | ✅ | ✅ | Limited | 👁️ |
| Notes – View, Add, Update, Delete | ✅ | ✅ | ✅ | Limited | 👁️ | |
| Upload / Export Contacts | ✅ | ✅ | ✅ | ✗ | ✗ | |
| Webforms – View, Create, Update, Delete | ✅ | ✅ | ✅ | ✗ | 👁️ | |
| Transactions – View, Create, Update, Delete | ✅ | ✅ | ✅ | ✗ | 👁️ | |
| Visits – View, Create, Update, Delete | ✅ | ✅ | ✅ | ✗ | 👁️ | |
| Communication & Campaigns | Campaigns – Create, View, Update, Delete | ✅ | ✅ | ✅ | ✍️ Draft | 👁️ |
| Templates – View, Create, Edit, Delete, Share | ✅ | ✅ | ✅ | Limited | 👁️ | |
| Email Campaigns | Send Emails, Use HTML Editor | ✅ | ✅ | ✅ | ✍️ Draft | ✗ |
| SMS Campaigns | Send SMS | ✅ | ✅ | ✅ | ✍️ Draft | ✗ |
| Push Notifications | Send Push Notifications | ✅ | ✅ | ✅ | ✍️ Draft | ✗ |
| Automation | Create, View, Update, Delete, Enable/Disable Workflows | ✅ | ✅ | ✅ (approval) | ✍️ Draft | 👁️ |
| Reporting | View Campaign Reports, Create, Update, Delete Reports | ✅ | ✅ | ✅ | Own Campaigns | 👁️ |
| Integrations | Activate, View, Update, Delete Integrations | ✅ | ✅ | ✗ | ✗ | ✗ |
| Generate API Keys | ✅ | ✅ | ✗ | ✗ | ✗ | |
| Offers – View, Create, Update, Delete | ✅ | ✅ | Limited | ✗ | ✗ | |
| Vouchers – Create, Upload, Export, Update | ✅ | ✅ | Limited | ✗ | ✗ |